I remember hearing when I was younger that scent has the strongest ties to our memory. And time and time again, I’ve seen that to be true. Just getting a faint smell of something can transport me back vividly to a long forgotten, distant memory, whether it’s tied to an event, a trip, or even a person.
I love that with perfume, we can choose to preserve memories in the loveliest way. Inspired by the love padlocks on the bridge of the Pont des Arts in Paris (both the scent and the bottle), Chloé’s new fragrance – Love Story – encapsules the strong, feminine spirit in a bottle. With floral notes of neroli, orange blossom, and jasmine, It’s fresh, youthful, and perfect to tie in with new memories of romance… especially with Valentine’s Day coming up!
If you’re in Vancouver, make sure you drop by Sephora on Robson Street this Sunday to celebrate the fragrance launch with some photo-booth fun and custom bottle engraving!
A special thank you to COTY Fragrances for sponsoring this post.