Like many others, I was first introduced to Estee Lauder via my mother’s make up bag. My mom has never worn much make up, but I have fond memories of visiting the department store with her in my childhood as she replenished her eye cream, lip balm, foundation, and blush during their gift with purchase promotions. As I started experimenting with make up in my teens, I naturally played around with what she already had and came to adopt a few Estee products into my own repertoire. I think my story is similar to how a lot of people associate the brand: with tradition, longevity, and women of the previous generation.
The new Estee Edit line, available at Sephora, is a new line aimed specifically at a younger generation. The branding stays true to Estee Lauder but has an updated, graphic look, and the line itself is chock-full of multi-use, easy to carry products: make up that can be used in different ways, and that deliver multiple benefits (like this moisturizing highlighter with hyaluronic acid). I test drove a few to create an everyday, natural, glowing look.
Click through to see a step-by-step and what products I used!
SKIN | I mixed 2 small pumps of the Skin Glowing Balm, a sheer, tinted moisturizer, with a pea-sized amount of Beam Team Hydrate and Glow and applied it with my hands. I liked how sheer and light it felt – perfect for summer. The addition of the second product added a little illumination without sparkle, which I appreciated. I finished off with the Pore Vanishing Stick to even out my t-zone, and set everything with the blue-tinted Flash Photo Powder.
EYES | These three products are heavy contenders for my favourites of the bunch. I’m always on the lookout for a good eyeliner, and this easy-to-carry felt tipped option is a good one indeed. It stays put all day and doesn’t smudge, but washes off easily with a little make up remover (read: dream formula!). The More Than Brows crayon is easy to apply, and has this chalky texture that clings on to brow hairs beautifully. And the mascara is just genius: I usually layer different mascaras, but this one takes all of the guesswork out of it and delivers both volume and length in one convenient tube!
CHEEKS | This beautifully saturated blush was darker than what I usually go for, but it came out very neutral, natural, and highly blendable (and don’t let the gold fool you, it’s actually matte). It makes me want to experiment more with different hues! I dabbed the Flash Illuminator on my cheek bones, nose bridge, brow bone, and cupid’s bow.
LIPS | The lip colour, a nude mauve colour called In The Buff, was also pretty intimidating to me and I was very hesitant to put it on at first. It’s a shade that seems like it would work best on darker skin. However, as soon as I swiped it on I was pleasantly surprised: I love it! It adds a flush of colour that seems to brighten my face without the shock factor of, say, a red lip. It’s also extremely moisturizing and build-able. And I don’t usually wear lip gloss, but the Flash Photo Gloss claims to whiten teeth, has a lovely vanilla scent to it, and added a little something to the lipstick.
If you’re in Vancouver, stop by Sephora Pacific Centre this Sunday from 12-6pm to receive an Estée Edit experience! Makeup applications based on the 3 #beautyattitudes (The Barest, The Edgiest and Guest Editor Glow) will be offered. Afterward, share your look at a selfie station, which will have a halo light and Estée Edit backdrop. With a purchase of $50 or more, receive an Estée Edit tote bag, with product samples (Pore Vanishing Stick and choice of Flash Photo Gloss or Pink Peony Waterpack).
Photos by Paul Milaire
Edits by Jen Tam
This post was sponsored by Estee Lauder, but all opinions are my own.